M Sport 1 series looks great in my opinion and has a distinctive design...
Also this 1 series it's unique in this segment having RWD and future x-drive, great basic 1,6l petrol engines (116i and 118i) and the possibility to choose from a long list of options.
120d has no rival in this segment, 125d can be considered somehow a Performance model.
The cherry on the cake is for sure M135i, a car that can't be matched in performances by its rivals