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      07-01-2020, 01:32 PM   #1
Soul_Glo
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Your next BMW might only have heated seats for three months

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Crazy ideas not worth following through!

https://www.cnet.com/roadshow/news/b...as-a-platform/

Your next BMW might only have heated seats for 3 months

As services-based economies sweep every industry, it's time for the automotive realm to carry on.
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      07-01-2020, 03:32 PM   #2
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Yeah. No.
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      07-01-2020, 03:39 PM   #3
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      07-01-2020, 04:57 PM   #4
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makes no sense. the hardware for heating is already there. what would this save them (or rather, what would it COST consumers?)?
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      07-01-2020, 05:57 PM   #5
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heated seats for 3 months, and who knows maybe no engine after a year if you forgot your subscription..
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      07-01-2020, 10:07 PM   #6
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It's more like they give you this option for free 3 months but you can also order it once you spec out your vehicle.

The idea isn't bad to have all options available and decide later to add them.
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      07-01-2020, 10:08 PM   #7
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BMW as subscription service?? I’m in, but only if i can sign up for consecutive 1-month free trials of M cars with 36 fake email addresses
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      07-01-2020, 10:16 PM   #8
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They can try.
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      07-01-2020, 10:47 PM   #9
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I think I speak for probably 99% of the people on the forum when I say :

Fuuuuuuuuuuuuuuuuuuuuuuuuuuuuuck no.
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      07-01-2020, 11:42 PM   #10
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Quote:
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BMW as subscription service?? I'm in, but only if i can sign up for consecutive 1-month free trials of M cars with 36 fake email addresses
BMW. Giving VPN a purpose since 2020.
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      07-02-2020, 12:24 AM   #11
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Quote:
Originally Posted by Soul_Glo View Post
BMW. Giving VPN a purpose since 2020.
I would literally rather pay hackers - sorry, freelance security researchers - the equivalent of a year's subscription cost to enable the features than encourage BMW by paying them if they implement some bullshit like this.
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      07-02-2020, 02:53 AM   #12
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Quote:
Originally Posted by NorCalAthlete View Post
Quote:
Originally Posted by Soul_Glo View Post
BMW. Giving VPN a purpose since 2020.
I would literally rather pay hackers - sorry, freelance security researchers - the equivalent of a year's subscription cost to enable the features than encourage BMW by paying them if they implement some bullshit like this.
Never heard hackers called that before.
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      07-02-2020, 12:46 PM   #13
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Quote:
Originally Posted by Soul_Glo View Post
Never heard hackers called that before.
I may or may not have a few friends and acquaintances who would probably enjoy taking a stab at it just for the shits and giggles if nothing else. Officially, they're threat analysts, security researches, etc. Unofficially, they're the ones who companies employ as a bridge/guard between the NSA / dark web malicious hackers and proper coders.

Think of it like Mike in Better Call Saul except more legal. Similar role though. Takes a hacker to beat a hacker kinda thing.

Last edited by NorCalAthlete; 07-02-2020 at 12:55 PM..
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      07-02-2020, 05:38 PM   #14
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Yeah what is bmw gonna do when no one buys their cars because of this BS? If other companies try to follow suit too i can imagine that the used car market is gonna skyrocket in value
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      07-02-2020, 05:48 PM   #15
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Found this funny edit on the Jalopnik website.
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      07-02-2020, 05:49 PM   #16
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This is a terrible idea, didn't they get the memo after the criticism of them charging $300 for Apple CarPlay?
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      07-02-2020, 08:47 PM   #17
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BMW's New Feature Subscription Plan Idea Needs To Be Stopped Before It Starts

https://jalopnik.com/bmws-new-featur...sto-1844246264

Lots to digest in this Jalopnik article. Let's hope BMW does not implement such a knucklehead program...

From the horse's mouth: https://www.press.bmwgroup.com/globa...s-new-services
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      07-02-2020, 09:19 PM   #18
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https://www.bimmerpost.com/forums/sh...php?p=26384778

They already started:
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      07-02-2020, 11:27 PM   #19
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Quote:
Originally Posted by jstein55 View Post
Found this funny edit on the Jalopnik website.
:
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      07-03-2020, 12:33 AM   #20
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One the home page - Connected Car Beta Days 2020: July Brings Comprehensive Software Upgrade https://www.bimmerpost.com/forums/sh....php?t=1735658
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      07-03-2020, 04:22 AM   #21
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Welcome to the profitable freemium business model.

All it takes is getting the customer hooked.

Name:  Update_Computer.jpg
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      07-03-2020, 04:58 AM   #22
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Look around, and see how many monthly subscriptions you and your family have. Music (spotify etc), video (Netflix), satellite radio, shipping/shopping (Amazon Prime), etc, and happily paying for it. So the Auto guys are like "me too, me too" and want $500 a year for heated seats, concierge service, google maps, etc. They have to try it too.

Anyway, I'm glad my car needs are basic and I dont need nannies and concierges.
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