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Yes, BMW has a mission to make it's Front Wheel Drive products stand out both in looks and driving ability.

The main focus is on the 3dr Compact (forget the 0 series) which will see the return of the Compact name since the demise of the E46 based Compact in 2004. Whilst the 5dr variant goes for a more spacious type of compact car.
The 3dr is not a direct descendant .
It has it's own unique style and when you compare it to the euro-led competitors it completely stands out , next to the Audi A1 it makes the Audi too conventional looking , this is a stylish little concept which looks and will be the sportiest car in it's segment.