Quote:
Originally Posted by clee1982
Yea but it's not called ultimate "driver's" machine...
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I assume you are just being pedantic. Either that, or you have some sort of attitude. Who knows.
It is well documented and well understood that for the last half a century, BMW has been known as the car you buy if you want something sporty, fun, and something that makes driving exciting. Someone who enjoys driving.
Regardless of how you want to break down a marketing slogan, it's just semantics. We all know what BMW used to represent to most buyers and what they pitched themselves to be in advertisements.
To say otherwise, is to be disingenuous.