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Depends on the target market, which as others have already stated, makes this question difficult to answer.
The US market favors SUVs in particular, which significantly hurts the 5 series sedan more than any other series. That and the fact that 3 series sedan is almost the size of a 5 series sedan, it makes it a tough sell at that price.
The 5 series sedan in the US market gets smashed in from all sides from the rest of BMWs lineup, which serve their respective buyers frankly better than the 5 series sedan. The X5 is way more car for the money compared to a 540i. So you really have to want a sedan to swing for it.
Don't get me wrong, the 5 series sedan still sells, it just doesn't sell as well, and depreciates harder because of it. It is a hard sell in the US. The 3 series sedan in the US is suffering a similar fate to the X3 stealing volume, though not to the same lengths due to cheaper price of the 330i (compared to 530i) and M340i (compared to 540i) allowing for a bigger market capture.
Hence the 3 series does not suffer (particularly the M340i, which has a performance edge over the 540i for cheaper, somewhat harder to get allocations for, and is otherwise a great value in that price range) the same amount of depreciation as the 5 series equivalents.
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