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Originally Posted by mkoesel
Quote:
Originally Posted by clbmw
The only hole in the argument is BMW doesn't want to be in the R8, 911 or AMG GT segment which must be profitable for them to have continued and for Merc to be developing an F1 based hypercar... Shame really
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Right, but we have to keep in mind that Mercedes and VAG are monstrous entities compared to BMW. They can afford a larger risk and investment, and can better make cases for subsidizing with halo products. |
Fair point again.
I've said it before, BMW should partner or buy McLaren before Apple get their paws on them