Quote:
Originally Posted by clbmw
Well that's the question isn't it. What's the point of the 6er (in its current state) if there's going to be an 8 series. I know the whole 3 series 5 series arguments but IIRC the 6 series is a fraction of the sales of the saloons (sedans) so unless it becomes a different proposition the 8er will attract former 6er buyers
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Yes and no.
Remember, Mercedes is going to debut a new E Class coupe and convertible next year despite the fact that they have the S Class coupe already, and even added the S Class convertible back after generations of absence.
Also, recall that in prior generations, Mercedes had the 'tweener CLK model that sat between the C Class and E Class. Although they renamed it to the E Class last generation, it still sat in that space. But now with a dedicated C Class coupe and convertible for the first time ever, this new E Class coupe and convertible will move up market and sit squarely in the space occupied by the 6 Series coupe and convertible.
No doubt BMW wants to be in any profitable market that their main competitor is in. So, there may yet be both a proper pair of 6 Series two-door models along with these rumored new 8 Series models. This will give BMW the 4, 6, and 8 to go against the two-door Mercedes C, E, and S. That still leaves Mercedes without an A Class coupe/convertible in the 2 Series market, but that's a story for another thread.