Quote:
Originally Posted by sward
So the first real M-developed car from the ground up is a 7-seater SUV instead of a 2-seater sports car ?
I'll probably buy it since I'm driving a X5M comp today but I don't really see the logic from an M perspective.
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the XM isn't a "ground up" M car, it's basically a upgraded X7 coupe.... the market has dictated consumers will pay big bucks and there is strong demand for big fashion forward suv coupe/lower roofline designs when sufficiently positioned as super premium technology/style demonstrators. Considering the power outputs we have seen rumored no doubt the M branding is a reinforcement of that premium status
The days of the big sedan as the true brand flagship are ending