[Jason]

BIMMERPOST NEWS

BMW Group U.S. Reports September 2016 Sales

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Woodcliff Lake, NJ – October 3, 2016… Sales of BMW brand vehicles decreased 4.6 percent in September for a total of 25,389 compared to 26,608 vehicles sold in September, 2015. Year-to-date, the BMW brand is down 7.9 percent in the U.S. on sales of 230,133 vehicles compared to 249,956 sold in the first nine months of 2015.

Notable vehicle sales in September include the BMW 7 Series which increased to 1,201 cars, the BMW X1 which increased to 2,463 vehicles, and the BMW X3 which increased to 3,829 vehicles.

“Once again, our Sports Activity Vehicles (SAVs) are leading the way, accounting for 44% of BMW September sales, the second month in a row for such a percentage,” said Ludwig Willisch, President and CEO, BMW of North America. “At the same time, I am also pleased to see demand for our flagship 7 Series continuing to increase with solid numbers over a year ago.”

To see and hear more of Ludwig Willisch's business perspective click here.

BMW Group Sales

In total, the BMW Group in the U.S. (BMW and MINI combined) reported September sales of 29,413 vehicles, a decrease of 5.2 percent from the 31,022 vehicles sold in the same month a year ago. Year-to-date, BMW Group sales are down 8.8 percent on sales of 269,044 vehicles in the first nine months of 2016 compared to 294,930 in the same period in 2015.

MINI Brand Sales

For September, MINI USA reported 4,024 automobiles sold, a decrease of 8.8 percent from the 4,414 sold in the same month a year ago. Year-to-date, MINI USA reported a total of 38,911 automobiles sold, a decrease of 13.5 percent from 44,974 automobiles sold in the first nine months of 2015.

BMW Pre-Owned Vehicles

September 2016 sales of BMW Certified Pre-Owned set a record with 11,178 vehicles, an increase of 28.5 percent from September 2015.
Total BMW Pre-Owned sales also set a record with 22,809 vehicles, an increase of 61.6 percent from September 2015.
Total BMW Pre-Owned cars sold year-to-date were 168,735, a 22 percent increase from the first nine months of 2015.

MINI Pre-Owned Vehicles

In September, sales of MINI Certified Pre-Owned set a record with 925 vehicles, an increase of 2.3 percent from September 2015.
Total MINI Pre-Owned sales also set a record with 2,234 vehicles in September 2016, an increase of 4.4 percent from September 2015.
Total MINI Pre-Owned sales year-to-date were 21,303, a 4.7 percent increase from the first nine months of 2015.

[jpnh]

Thats at least 3 mos in a row of declining sales month over month compared to previous year

[palpatine_us]

All of the SAVs are selling well- except for the X4. Might be time to stick a fork in that experiment.

Sedans aren't selling throughout the market- any brand.

[username8701]

Revisit your maintenance policy. If BMW cannot afford to pay for Bmws maintenance like it used to, of course there would be a steady decline in sales.

[yousefnjr]

LOL @ i3

[yousefnjr]

Originally Posted by palpatine_us

All of the SAVs are selling well- except for the X4. Might be time to stick a fork in that experiment.

Sedans aren't selling throughout the market- any brand.

Not all sedans apparently...

http://www.marketwatch.com/story/tes...?siteid=yhoof2

[alex s]

Originally Posted by yousefnjr

Not all sedans apparently...

http://www.marketwatch.com/story/tes...?siteid=yhoof2

Well, there's always at least two sides to the story...

http://www.cnbc.com/2016/09/28/avoid...g-analyst.html

[yousefnjr]

Originally Posted by alex s

Well, there's always at least two sides to the story...

http://www.cnbc.com/2016/09/28/avoid...g-analyst.html

Possibly a concern for investors, but as a consumer I'll take a good deal I wouldn't complain if BMW were having a clearance on M5's

[Germanauto]

Seems like sales are flat or down for most of the industry. The current 5-series being long-in-the-tooth now doesn't help either; that will change soon enough.

Oh and the i3 is a flaming turd.

[Questofthetune]

Originally Posted by Germanauto

Seems like sales are flat or down for most of the industry. The current 5-series being long-in-the-tooth now doesn't help either; that will change soon enough.

Oh and the i3 is a flaming turd.

It's sales or just how it is?

[bandwagn]

Product mix makes a difference - declines in the low priced cars are offset by gains in more profitable 7er and SAVs when taking into account selling price.

Still down, but volume alone is just marketing spin

[tpm17]

I'm personally out of the BMW game after nearly 10 years as a loyal customer. I just can't keep up with the Jones' anymore. When my lease is up in March I'm moving on to a Jeep Grand Cherokee. Who knows, I may regret it and come crawling back with my tail between my legs but I just cannot continue to pay and be nickel and dimed for features that are just plain standard on other upscale brands. BMW's saving grace used to be their superior maintenance and warranty program but now that it's gone, I can surely afford an oil change once or twice a year with another brands vehicle. It was nice while it lasted BMW but I'm out.

[bandwagn]

Originally Posted by tpm17

I'm personally out of the BMW game after nearly 10 years as a loyal customer. I just can't keep up with the Jones' anymore. When my lease is up in March I'm moving on to a Jeep Grand Cherokee. Who knows, I may regret it and come crawling back with my tail between my legs but I just cannot continue to pay and be nickel and dimed for features that are just plain standard on other upscale brands. BMW's saving grace used to be their superior maintenance and warranty program but now that it's gone, I can surely afford an oil change once or twice a year with another brands vehicle. It was nice while it lasted BMW but I'm out.

I get you on the Grand Cherokee - I've ended up with one on two occasions when I wanted an X5 - just couldn't justify the price delta at the time.

Have an Overland now, and it's loaded to gills with usable Garmin NAV, heated steering wheel, ventilated seats, active cruise control, air suspension, certified 100k warranty (and doesn't cost a fortune when it does go to the shop), etc... It's why you see them everywhere.

Best value for the money, just wish it had the emotional appeal of my ZHP

[raysspl]

Month to month sales declines are normal but overall annual sales still looks fairly impressive

[hellrotm]

Originally Posted by Germanauto

Seems like sales are flat or down for most of the industry. The current 5-series being long-in-the-tooth now doesn't help either; that will change soon enough.

Mercedes and Audi are still setting sales records through out the year.

Mercedes has been increasing sales month to month over last year, they are just flat out moving a lot more cars than BMW.

BMW Sept - 25,389
Mercedes Sept - 29,500

BMW year - 230,133
Mercedes year - 249,204

[hellrotm]

Originally Posted by yousefnjr

LOL @ i3

I am sure the i3 sells better in Europe, but it is an epic failure in the US.

[AndreyATC]

Originally Posted by alex s

Well, there's always at least two sides to the story...

http://www.cnbc.com/2016/09/28/avoid...g-analyst.html

It could have been a few lucky ones who got it at the discount, but it's not the whole picture.
The reason sales are up is rather simple, people want to get into Tesla.
3rd of sales came from the Model 3 reservation holders, who apparently decided not to wait a year and get Model S now
I wonder if any of those actually went to by 3-er plug-in after seeing commercial, or they just interpreted it differently
"why wait" right?
After all, at 66K before fed tax cred, it is not that far off 3-er plugin or i3
Or by an inventory car even for less

[M3 Adjuster]

Originally Posted by BlackJetE90

Mercedes and Audi are still setting sales records through out the year.

Mercedes has been increasing sales month to month over last year, they are just flat out moving a lot more cars than BMW.

BMW Sept - 25,389
Mercedes Sept - 29,500

BMW year - 230,133
Mercedes year - 249,204

http://www.prnewswire.com/news-relea...300338123.html

" Mercedes-Benz volume leaders in September included the C-Class, GLC and E-Class (including the CLS) model lines. The C-Class took the lead at 6,600, followed by the GLC at 4,873. The E-Class, rounded out the top three with 4,824 units sold. "

interesting to note that the Mercedes volume leader in the C class was actually down -13.8% from last year.


YTD for 2016 - The CLA (available as a 4 dr sedan ) at 19,551 this year... down from 23,253 in 2015 is killing the BMW 2 series (available as coupe only ) at 12,470 this year, up from just 8472 in 2015) for the second straight year.

In that category alone - Mercedes is outpacing BMW 42,804 to 20,942 over the past 2 years.. ... ...


I hope that the folks at BMW USA see this as a referendum for adding a SEDAN to the segment more so than making a FWD competitor... if there were 2 series coupe and sedans to compete against the CLA... the outcome likely would be very different.

BMW 3 series SEDANS sell more than 4 series coupes.
BMW 5 series SEDANS sell more than 6 series coupes
BMW 7 series SEDANS sell more than the nonexistent 8 series
BMW X3 SEDAN SAV sells more than the BMW X4 SAV coupe
BMW X5 SEDAN SAV sells more than the BMW X6 SAV coupe

etc...



Totally amazes me that BMW USA/AG hasn't come up with an answer to this for the US market

[SCOTT26]

Originally Posted by BlackJetE90

Mercedes and Audi are still setting sales records through out the year.

Mercedes has been increasing sales month to month over last year, they are just flat out moving a lot more cars than BMW.

BMW Sept - 25,389
Mercedes Sept - 29,500

BMW year - 230,133
Mercedes year - 249,204

Remove Smart and the Mercedes-Benz Sprinter and it is a different story.
BMW don't include MINI and Rolls-Royce.

Again September a different story for other markets.

[Germanauto]

Originally Posted by BlackJetE90

Mercedes and Audi are still setting sales records through out the year.

Mercedes has been increasing sales month to month over last year, they are just flat out moving a lot more cars than BMW.

BMW Sept - 25,389
Mercedes Sept - 29,500

BMW year - 230,133
Mercedes year - 249,204

Fair enough point, but Mercedes' lineup is also very fresh and they have the CLA whereas BMW's entry is still the 3-series.

Regardless, I don't care much for sales! I just want BMWs to be more driver-centric like they used to be.

[Bosozoku]

Originally Posted by yousefnjr

LOL @ i3

Two words and a number: "Tesla Model 3".

[Cuz5150]

Originally Posted by tpm17

I'm personally out of the BMW game after nearly 10 years as a loyal customer. I just can't keep up with the Jones' anymore. When my lease is up in March I'm moving on to a Jeep Grand Cherokee. Who knows, I may regret it and come crawling back with my tail between my legs but I just cannot continue to pay and be nickel and dimed for features that are just plain standard on other upscale brands. BMW's saving grace used to be their superior maintenance and warranty program but now that it's gone, I can surely afford an oil change once or twice a year with another brands vehicle. It was nice while it lasted BMW but I'm out.

^^^this^^^
My buddy turned in his X3 he was exhausted. He turned to me for some help with Jeep Grand Cherokee. I help him pull the trigger on a 17 Trailhawk edition.
The damn thing is Sweet......I want one now. Its off road capable, tows a good amount, and had blind spot detection.