Quote:
Originally Posted by SCOTT26
FWD is the choice due to the progressive development of the market.
Premium Compact Cars are in demand and competition is high. In order to appeal to customers the product must be competitive.
Some of these customers are not enthusiasts. Many would simply chose because of connectivity or style which shows how progressive the world and market has become.
Cars in the compact segment have to be competitive in anyway possible. To achieve space and flexibility requirements demanded by customers then they must be FWD. Sharing with MINI increases the profit margin and is cost effective for further applications across the architecture.
Of course its about profit the company still needs to make money and survive in a highly contested market. And these compact models bring in huge profits Besides the profits must come in to bring a further radical M3 or something else.
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Great story bro...
Too bad BMW are decade too late.. & instead of
telling Americans, you should've been
listening to us... so what is fundamentally wrong with the M135i..? Or how all those people over the last ten years that have been asking (screaming) for a RWD hatchback... are wrong..?
Other than from a marketing standpoint, what you suggest above is hilarious. Because BMW have PUPOSELY kept hatchbacks in any form (sedan, coupe or wagon) from American soil...
How hilarious is that..?
