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I figure people will want to spend a higher proportion of income on personal transport than one logically *should if you a) need a status symbol to compete with those around you b) you are enthusiastic about motorcars. Most cars are a shockingly bad investment but if they are your hobby I guess it's money you would spend on golf clubs / watches. I'm in the b) camp but don't blame anyone in the a) camp as advertising and social media is damn powerful (as is peer group competition).
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